Growing Value Everyday While Focusing On A Sustainable Future
Driving a Greener Tomorrow
As the only known planet that supports life, Earth is an incredible place, and we’re lucky to call it home. We’re also fortunate to be in a position to protect our wondrous world and the life that flourishes here. At Liberty Tire, we take this responsibility seriously.
Improper tire disposal has a major negative impact on the environment, littering communities and polluting waterways. Each year we keep more than 4.3 billion pounds of rubber out of landfills to contribute to the well-being of our communities and the long-term health of our planet. Sustainability is at the core of everything we do, annually transforming 217 million tires into a wide variety of safe, meaningful products and raw materials.
Our dreams about what end-of-life tires can be have turned into reality over the years. We’re not just the market leader in tire recycling management. Our passion for driving a greener tomorrow is why we’re also boldly changing the way the industry approaches sustainability.
RELENTLESS INNOVATION
Our relentless innovation fuels new applications for tire material and creates new, eco-friendly products.
endless dedication
Our endless dedication leads to a powerful plan to lower our carbon footprint as quickly as we can.
caring nature
Our caring nature creates a sharp focus on creating a culture of health and safety.
good stewards
Our pride in our role as good stewards leads to increased community engagement and fruitful partnerships.
Driving Circular Solutions Forward
Our commitment to sustainability goes beyond recycling tires—it’s about delivering real-world impact through innovation, accountability, and partnership.
We’re proud to share our 2024 Sustainability Report, highlighting the progress we’ve made, the challenges we’re tackling, and the ambitious goals guiding our future.
2024 Highlights:
• More than 215 million end-of-life tires collected
• 4.7 billion pounds of rubber reclaimed for use in infrastructure, manufacturing, and energy recovery
• 81.1% end-market utilization rate, a 2.7% improvement from 2023
• 1.5% reduction in greenhouse gas (GHG) emissions from 2023
• 23.87% improvement in Total Recordable Incident Rate (TRIR)
• 29.25% improvement in Preventable Vehicle Accident Rate (PVAR)
Together, we’re building a cleaner, more resilient future—one tire at a time.
Video / ESG @ Liberty
See how Liberty Tire Recycling employees are embracing and implementing ESG concepts in their everyday work.
Four Pillars of Sustainability
We are committed to finding new and better ways to reclaim, recycle, reuse and repurpose tires for eco-friendly products for the long-term health of our planet. To drive a greener tomorrow, we focus on four key areas to measure and track our progress. We’re creating a new roadmap, one towards a more sustainable future, that others can use to improve the quality of our lives, protect our ecosystem and preserve natural resources for generations to come.
I like knowing that my career helps save the planet. Plus, it's the people here that make the difference—they have entrepreneurial-solving minds.
Leigh Eastman - SVP, Shared Services
